Specific Attributes

We are looking for a creative and proactive Marketing Executive to support the planning and execution of marketing campaigns for the mobile business. The ideal candidate will help build brand visibility, coordinate promotional activities, and contribute to business growth.

Responsibilities

• Plan and execute ATL, BTL, and digital marketing campaigns.
• Coordinate product launches and promotional events.
• Work closely with sales teams to support market activation.
• Manage social media and digital marketing initiatives with agencies.
• Coordinate branding materials and POSM distribution.
• Track campaign performance and prepare marketing reports.
• Conduct market research and competitor analysis.
• Manage relationships with vendors and external partners.

Experience

• 2–4 years of experience in marketing, preferably in consumer electronics or mobile brands.
• Strong communication and project coordination skills.
• Knowledge of digital marketing platforms and campaign execution.
• Proficiency in MS Office.

Education

• Bachelor's / Master's degree in Marketing, Business Administration, or a related field.